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Farmer Marketing

3 win-win-win circles intersecting in the middle

1 min read

A golden opportunity for grain businesses to create a win/win/win

High futures prices are offering an opportunity for growers and buyers of grain to achieve above average margins.

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Buying Grain Intelligently and Building Farmer Relationships

4 min read

Grain Origination: Buying Smart & Building Relationships

Part of my job at a country elevator was buying grain from farmers.  I want to be completely clear that the vast majority of my interactions were...

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Blog Feat Img Fraud

2 min read

Fraud Mitigation in the Grain Industry: Webinar & Best Practices

According to recent statistics, financial fraud is on a significant upswing. Last year, 82% of businesses in the United States suffered an instance...

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blog image - special requests

1 min read

Dealing with Special Requests from Your Farmer Customers

How many times has a farmer come into your office and told you about some "great, new marketing alternative" that the guy down the street is...

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blog image contract guidelines

1 min read

5 Guidelines for Great Grain Contract Offerings

With so many different types of marketing alternatives available to farmers in the marketplace, how do you, at the grain elevator, decide on which...

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blog image - carry spreads-1

4 min read

The Best Way for Farmers and Grain Elevators to "sell the carry"

A common refrain throughout my time and travels in the grain business is the concept of “selling the carry.” This is roundly regarded as a good thing...

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5_Ways_Hand_Shake

4 min read

Positive Grain Marketing Services

Farmers require two things from grain elevators to be able to market their crops successfully.  They need access to the market and the means to...

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blog image - themed target clock people

4 min read

Tell Your Story Before Someone Else Does

Explain how you're the middle man, but everyone still wins. 

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2 min read

3 Skills to Master for Successful Grain Origination

Grain origination isn’t exactly easy.

Successful grain origination programs take time and resources to develop. Since your ability to originate grain...

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3 min read

Plug the Leak & Build Higher Sides

On the farm, you’re likely never very far off from having to plug the next leak. The tire on the planter, the head gasket on the service truck or...

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