4 min read
The Best Way for Farmers and Grain Elevators to "sell the carry"
A common refrain throughout my time and travels in the grain business is the concept of “selling the carry.” This is roundly regarded as a good thing...
Farmer Marketing (2)
4 min read
Positive Grain Marketing Services
Sherry Lorton: Jul 25, 2019
Farmers require two things from grain elevators to be able to market their crops successfully. They need access to the market and the means to...
4 min read
Tell Your Story Before Someone Else Does
Explain how you're the middle man, but everyone still wins.
2 min read
3 Skills to Master for Successful Grain Origination
Grain origination isn’t exactly easy. Successful grain origination programs take time and resources to develop. Since your ability to originate grain...
3 min read
Plug the Leak & Build Higher Sides
On the farm, you’re likely never very far off from having to plug the next leak. The tire on the planter, the head gasket on the service truck or...
5 min read
Farm Marketing: The 5 Steps You Must Take Today
If there is anything that the past several seasons of farming has taught us, it’s that there is indeed nothing new under the sun. Looking back, the...
2 min read
24 Excuses to Delay Farm Marketing Decisions
If you have tried to originate grain for a day or for a lifetime, you’ve heard plenty of reasons NOT to sell grain. “OK,” you say, “why don’t we go...
1 min read
How to Avoid Farm Marketing Scams
It seems like each crop year that comes around brings new types of contracts with new promises. Of course, the years of low prices that make it...
3 min read
5 Essential Habits of Farm Marketing
Scott Hardy: Feb 24, 2015
The word habits has sort of a negative connotation. We could make long list of negative habits. What pops into your head when you think of good...