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Grain Elevator Relevance

1 min read

Is the Grain Elevator Business Model Broken?

Let Me Give Away the Ending: No

Despite years of articles predicting the irrelevance of the country elevator, it continues to be an important part of...

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Words Focus, Structure, Discipline

2 min read

5 Disciplines of Merchandising that Stand the Test of Time

When you see what appear to be good, well-established, long-standing companies suddenly fall apart it makes you wonder.  How do good businesses go...

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Basis Example

5 min read

3 Myths of Basis In Farm Marketing

I want to initiate a Public Relations Campaign within the farming community to get BASIS the respect and understanding it deserves.

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Grain Elevator

2 min read

The Grain Business IS the Relationship Business

Successful businesses, no matter what industry, know, develop and practice the art of maintaining mutually beneficial relationships with their...

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