Why Communication Matters
In the fast-paced world of grain merchandising and grain elevator operations, effective team communication can be the difference between seizing a profitable opportunity and missing out. Teams that communicate well ensure smooth operations, minimize misunderstandings, and maximize efficiency.
Lessons from Real-World Experience
Many industry professionals, when reflecting on their early careers, admit that they didn’t always communicate effectively. Some may have felt defensive when questioned, while others assumed their team members were aware of the latest decisions and changes. However, these assumptions can lead to costly errors.
How One Company Made Communication a Priority
A great example comes from a team at this ND elevator, which implemented structured twice-weekly meetings. These meetings included merchandisers, originators, operations personnel, and management. The result? Better decision-making, reduced surprises, and a stronger team dynamic.
Implementing Effective Communication in Your Operation
- Regular Meetings: Set up structured, recurring meetings to discuss merchandising opportunities, operational challenges, and strategic decisions.
- Inclusive Discussions: Ensure that every department—merchandising, origination, and operations—has a voice in discussions that impact them.
- Clear Decision-Making: While decisions don’t have to be made by committee, team members should understand why and how choices are made.
Better communication leads to better teamwork, which ultimately leads to better profitability in grain merchandising.
Sherry Lorton : Jan 27, 2015
