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Text Box: People often ask why they should read our books or take our classes and the answer is quite simple; because merchandising skills change people’s lives. You may think this is a bold statement but it is the truth . . . People that learn to trade the basis and develop their merchandising skills – what we like to call having “Basis Eyes” – find it has a profound impact on their lives.  Learning merchandising skills is not only a life-changing event for individuals, but I’ve seen it impact entire communities.  With new dollars circulating in the community, Main Street is quite a different place.  I’ve seen it happen and am honored to know many outstanding merchants who have taken the gift of merchandising skills and made a real difference in their business and their community.  I challenge you to be one of those people.  White Commercial offers various formats to choose from to learn - so take the first step and have fun on the journey. Sherry Lorton Director of Education White Commercial Corporation  
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Text Box: Basis Trading Library For White Commercial Participants only, the Library is a collection of educational materials that teach the skills and disciplines of grain merchandising.  The Library includes topics that pertain to all levels of merchandising - from the basic fundamentals to the more advanced skills of basis trading.  The material is presented in a variety of forms and includes written text, audio recordings and multimedia presentations.  The Library is continuously updated with new topics and materials as they become available. Other Educational Tools (click to view): The Art of Grain Merchandising textbook Basic Skills of Basis Trading Interactive CD Farmer's Edge book Grain Merchant Certification Course

Text Box: Educational Resources

Text Box: Education

 

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